About us
About ProfitPlus Media.
Ads are only useful when you can see what happened. ProfitPlus Media runs the ads, tracking and CRM for flooring companies. Add our call center when you want our team to call, qualify and book the leads. See the three-step system.
Each client figure includes its timeframe and reporting basis, with more detail in the case study.
Flooring is our specialty. We also work with selected home-improvement companies where our services fit. Flooring showrooms, flooring retailers, mobile showrooms, flooring installers and established flooring contractors: we handle the website, the lead generation and the appointment setting. We work with flooring companies in the United States and Canada. Your team books the estimates and showroom visits, or add our call center to call, qualify and book them for you.
A strategy and price matched to your flooring showroom, retail store, installation business or contracting company. An installer wants a booked in-home estimate. A showroom wants foot traffic, a showroom visit or a design consultation on a named day. Those are two different campaigns and we run both. The marketing systems used by large flooring brands, adapted to your flooring business and budget. Marketing systems built for flooring companies targeting more than $5 million in annual revenue.
We build campaigns around each company’s brand and use custom software where the project calls for it. If you would like a client reference, ask on the call. We arrange those conversations with the client’s permission.
We have worked with more than 100 registered, licensed flooring businesses since we started, each one a real legal business we checked before we took it on.
Why this exists
The report never answered the one question.
Clear reporting and account ownership are the foundation of our work.
Impressions and clicks show ad activity. To understand the business outcome, you also need to see which inquiries became appointments and what those appointments cost.
The account holding that history matters too. Your business should have access to its ad data, CRM, domain and phone number throughout the relationship and after it ends.
We open accounts in your name, report client figures with their timeframes, and connect advertising to the CRM. If you add our call center, our team handles lead qualification and booking.
Flooring is our specialty. The pages, campaigns and CRM are built around how flooring buyers compare products and arrange appointments.
What we hold to
How we work.
It all goes in your name
Your business holds the ad account, CRM, domain, data and tracking number. You retain them if our work together ends.
You choose who calls the lead
Your team can own the follow-up. Or add our call center and a person asks about budget range, timeline, whether they own the property, and the product they actually want. The call notes travel with the appointment.
Every number carries its date
Client figures include their reporting basis and timeframe. Case studies distinguish client reports from campaign records, and we do not present a result without that context.
We assess fit before payment
We assess local demand and whether your business has the budget to test advertising. If the main program does not fit, we explain that on the call.
We explain these points on the 15-minute phone call.
The proof
Nothing here is an average.
The figures below come from individual case studies, with their reporting periods attached. Read the case studies for the source and scope of each figure.
$70,000–$80,000 a month
Now, consistently, eighteen months in Approximately $40,000 in business-wide reported sales
By week six of working with ProfitPlus, as reported by Michael $900 of ad spend became $27,000 of installs
In the month it turned around
From a review
“They created and continue to manage my website with near instant service and communication.”
These case studies include client reports and dated campaign records, not guarantees. Each figure keeps its source and timeframe. Outcomes depend on the market, the offer and how well the work gets sold.
Working together
What it’s actually like, day to day.
- Your own private channel
- Every booked estimate posts the second it happens. The notes from the qualifying call come with it. You’re reading the same thing we are, at the same time.
- Follow-up with the call center
- When you add our call center, a new lead gets a fast response, human calls and supporting text follow-up. Without that service, your team owns the follow-up.
- Fresh creative as needed
- Meta, Google and YouTube creative gets changed when the account calls for it. Strong ads keep running. Tired ads get replaced.
- A weekly video
- A weekly summary of campaign performance and the changes planned next.
- Marketing support
- A marketing assistant you can contact while you are on a job site.
Why we can say #1
We took the long route.
We build and test creative for each client’s brand, offers and market.
The brief covers your brand, products, service area and capacity. We use it to develop offers and creative from your jobs and showroom.
We test creative with separate budgets, review the results and move spend toward the stronger ads. Cost per booked estimate helps determine which ads to keep and which to replace.
Testing across flooring accounts has built a library of offers and creative approaches. It helps us choose what to test first, with the results assessed in each client’s market.
Your brand, offers, footage and copy remain specific to your company. Previous tests inform the starting point; your campaign results guide the next decisions.
The next step
Let’s review your market.
A 15-minute phone call covers your offer, local competition and current advertising. You keep the plan whether we work together or not.
Book a 15-minute fit call15-minute phone call No pitch You keep the plan